Wednesday 28 August 2013

Tips for Great Product Photography

Product photography is a craft in which the artistic thought speaks louder than the capacities. And a product photographer's work is to go out of the box and create masterpieces that speak out about each and every detail of the object in concern. He should always experiment with new ideas and use different angles, while paying attention to the minute details in the closeups.

The product photography's sole purpose is to capture all the best features of the product at all costs without risking the quality. Some of the techniques to get great product photographs are:

1.      Always create the photographs with natural settings, so that they don't appear to be fake. Use shadow reducers and filters only if they are required.
2.      Always take care of the brighter as well as the dark sides to get the perfect balance in the picture.
3.      Try to take the photos in natural light but make sure that there is lot's of light. Shooting the photos during the day light always gives the best results. Otherwise, use a light box.
4.      Using a white background always gives the best results as it creates a focus on the object itself. Try to make an infinity curve as it enables the photographers to shoot the products against an endless white background.
5.      Never use a camera flash unless you have an indirect source of light. Because a camera flash will brighten only the front and cast everything else in the shadows, which doesn't give a good picture.
6.      Try to use an external flash. It points either upwards or to the side, thus lightening the object indirectly. This gives a more accurate representation of the product.
7.      Try to use unusual angles and unique point of views as you never know which angle will end up revealing the best shots.
8.      Try to use a natural environment as it will help to connect people with the product in the real life. Also, try to use props.
9.      Let people see for themselves the product in various colors available.
10.   Get the photos edited for different sizes and get the touch ups done accordingly. Just upload your pictures to any photo editing software and get to the editing.

Melbourne Product Photography uses the latest techniques that not only enhance the Product photography experience greatly but can also be used for Event Photography.

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